Becca is an experienced social researcher and independent consultant, working on a variety of projects with government agencies and the voluntary sector. She has been involved in a range of sport and physical activity programme evaluations, has expertise in large scale survey design, and a particular interest in equality issues and the effects on participation.
Becca has developed a thorough insight into sports participation patterns and the related health and well-being outcomes of involvement in sport and physical activity initiatives. She was a member of the Active Healthy Kids Wales Expert Group in 2014 and 2016 and has contributed to various steering groups and networks on physical activity measurement for children and adults.
Previously Senior Research and Evaluation Officer at Sport Wales, her role involved commissioning as well as undertaking research and evaluation projects. Becca led on the Sport Wales School Sport Survey in 2013 and 2015, which achieved over 110,000 responses across Wales each time. In partnership with ColegauCymru, she was responsible for introducing the first national survey of sport and well-being for students in Further Education in Wales working at all stages from project management to questionnaire design and reporting, and part of the team analysing and publishing the results as official statistics.
Becca in is skilled in compiling and analysing relevant evidence from a wide range of quantitative and qualitative sources, translating large amounts of material into meaningful insight that can have a positive impact on people and programme delivery. She produces reports and presentations for audiences such as Welsh Government, local authorities, national governing bodies, schools, and physical activity practitioners. She has a good understanding of equality issues and has followed the successes and challenges of interventions over the last 20 years to encourage access to sport for women and girls and young people in areas of deprivation. Since 2017 she has been working with StreetGames to support their research in this field. She continues to be involved in the evaluation of long term national programmes such as Free Swimming, Active Young People and Calls for Action.
Becca studied at Cardiff University and has a BA Joint Honours (2:1) in Language and Communication and English Literature, and a MA (Distinction) in Language and Communication and Research Methods.